Objectives: After completing this course, you will be able to:
Build and repackage your brand on and offline Find evangelists willing to champion your brand Recognize and develop your individual brand assets Create ways to expand your brand through creating value Monitor your brand to guard against negative impact
Understand your brand archetype Use social media to begin marketing your brand Create an inner circle that will assist in elevating your brand Live your brand authentically and unapologetic
Next Class: TBA
Price: $199
Course Code: EMICM250
Description: Branding is the big buzzword in business and career development these days. It is to your advantage to have a solid brand that proceeds you in attracting ideal job opportunities. A red-hot brand that is reputable and well known can open many doors for you. A poorly received brand will end your career fast. It’s up to you to set the tone and message before others do it for you. The Internet makes it so easy for you to start the foundation of building your brand. But it shouldn’t end there. It’s up to you to build on that foundation offline and let people know who you are, what you’re about and what you stand for. This course will help you build a strong brand for yourself that won’t soon be forgotten or overlooked.